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Email Marketing makes it quick, easy and affordable to connect with your customers. For the same response, direct mail costs 20 times as much as email.¹ E-mail marketing can also build on customer loyalty and bolster referrals, when done correctly.

We specialize in creating e-mail layouts and designs that look great across most e-mail clients and capture your audience's attention in the 20-30 seconds they're likely to spend reviewing the e-mail in their inbox. When you let us manage your whole campaign, we can also carefully craft your content so that it converts that attention into action.

The design and content of your e-mails is more important than you might imagine! By letting us design your e-mail marketing messages with your brand in mind, and carefully craft your content into attention grabbing information relevant to your customers, you can be assured that your message is received and your content won't be mistakenly be flagged as spam. Sending out e-mails that get marked as spam isn't just a waste of your time and money, more importantly it can hurt your businesses reputation and even get your business domain blacklisted as known spammer.

Spam doesn't just mean unwanted advertisements, in fact, 79% of respondents to a survey said they reported emails as spam if they did not recognize the sender.² This is the very reason a company's logo is so crucial to branding; something is more easily remembered by our brains when there is not just a phrase (or company name), but an image that can be linked to it in our memory as well. Sending out a newsletter for your company in plain text or without proper branding could lead someone who's recently signed up for your mailing list to mark your emails as spam because the proper imagery isn't present for their brains to make the connection that they in fact know you and requested that contact.

The goal of successful e-mail marketing content is to provide your customers information that they care about in a well branded layout. We can help guide you or perform any step of the process for you, or we can manage your entire campaign for you. Below you'll find some e-mail marketing packages that we've put together to get any size business on the road to success. We can cater to any businesses need or budget; whether you are just looking for help creating your e-mail marketing strategy before getting started on your own, want us to set-up you up with custom designed and branded e-mail templates with an appealing professional look, or want us to completely manage your e-mail marketing campaign.

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E-mail Marketing Packages:


E-mail Assessment Package:
For businesses with existing e-mail marketing efforts that are currently underperforming.

• We sit down or teleconference for an hour and perform a top-down evaluation of what is and isn't working for you.

• We'll provide you with a typed comprehensive assessment of your current campaign with an outline of our suggestions to improve the performance of your company's e-mail marketing campaign.


E-mail Jump-Start Package:
For businesses that want help avoiding common mistakes and get started moving in the right direction, and then want to manage their e-mail marketing campaign themselves.

• We sit down or teleconference for about an hour and create a custom tailored e-mail marketing strategy for your company. When we're done, we'll create your Constant Account, and set-up one or more e-mail templates utilizing your company's branding for you to use in your transmissions.

• We'll provide you with a typed comprehensive overview of your new e-mail marketing strategy, and outline how to proceed going forward. Then we'll sit down or teleconference for another hour and go over your new e-mail marketing strategy and briefly cover how to manage your new Constant Contact account.

• Lastly we provide this package with one month of unlimited e-mail interaction; answering any questions and guiding you through any obstacles that may arise as you get started.


E-mail Hands-On Package:
For businesses that want to get set-up and learn to manage their e-mail marketing campaign with our guided assistance. (Four month program)

• We sit down or teleconference for about an hour and create a custom tailored e-mail marketing strategy for your company. When we're done, we'll create your Constant Account, and set-up one or more e-mail templates utilizing your company's branding for you to use in your transmissions.

• We'll provide you with a typed comprehensive overview of your new e-mail marketing strategy, and outline how to proceed going forward. Then we'll sit down or teleconference for another hour and go over your new e-mail marketing strategy and briefly cover how to manage your new Constant Contact account.

• We'll also schedule a time to call you monthly over the course of the four month program to monitor and tweak your strategy as necessary to increase your campaign's success. You'll also have access to us through unlimited e-mail interaction over the four month program; answering any questions and guiding you through any obstacles that may arise as you get started.


Managed E-mail Campaign Package:
For businesses that don't have the time or interest in managing their own e-mail marketing campaign, and rather leave it to a professional to yield the best results.

• We sit down or teleconference for about an hour and create a custom tailored e-mail marketing strategy for your company. When we're done, we'll create your Constant Account, and set-up one or more e-mail templates utilizing your company's branding for you to use in your transmissions.

• We'll provide you with a typed comprehensive overview of your new e-mail marketing strategy, and outline how we plan to proceed going forward.

• We'll schedule a time to call you bi-weekly (or as needed) to discuss upcoming content and promotions; then we'll handle all the content creation, layout, and e-mailing for you.

• You are provided with unlimited e-mail or phone support with this package.


For more information on our e-mail marketing services, or for a FREE general consultation, be sure to fill out our online consultation form.

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¹ Forrester Research Inc.
² Email Sender and Provider Coalition (2007)
³ Marketing Sherpa (2008)